CREATIVITY

ORIGINALITY

KNOW-HOW

We are a young and dynamic company based in the Florentine countryside, founded 20 years ago by Sabrina Rege Turo, the fourth generation of a family of eyewear manufacturers. Today, we are a recognized player at the European level with proprietary brands such as Sabrinarégéturo, Alessia Alizé, and Forever, as well as licensed brands thanks to collaborations with renowned international fashion companies.

OUR COLLECTIONS

House and licensed brands form a complete, diverse offering that is always in line with the latest trends, without compromising on quality. A variety of eyewear and sunglasses that covers every market segment at prices that allow opticians profit margins and competitiveness. All frames are certified and meet the strict quality standards set by international PPE regulations.

WHY

CHOOSE

KEY OPTICAL EUROPE

Become a Key Optical Europe partner now and enjoy all the benefits of a no-obligation collaboration that has much to offer. Are you an optician? Find out how it works now!

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VisionOttica Il punto di vista: spazio agli occhiali anarcho-punk di Alessia Alizè
October 2026

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October 2026

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Eyewear. Brands. People. Possibilities.

Key Optical Europe is where creative vision meets product expertise.

We develop and manage eyewear projects by connecting design, brand identity and market knowledge , transforming ideas into collections built to create value.

Ideas become products. Products become opportunities.
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#KeyOpticalEurope  #EyewearIndustry #EyewearDesign
A wide range. A brighter vision.

Different colors. Different materials. Different identities.

Our approach to product development starts with choice: exploring combinations and possibilities to create collections capable of answering different markets, customers and positioning.

One partner. Multiple possibilities.

#KeyOpticalEurope #EyewearDevelopment #EyewearIndustry #OpticalBusiness
The difference is in the details.

A closer look at MOENA reveals the design language of the new AW26/27 collection: refined construction, carefully considered volumes and distinctive finishing.

Because at Sabrina Régé Turo, every detail is part of the identity.

Discover the new collection.

#SabrinaRegeTuro  #DesignDetails #ItalianEyewear  #sabrinarégéturoeyewear  #EyewearProfessionals
Meet MOENA :  a new take on the iconic pilot shape.

Inspired by menswear and reinterpreted through a feminine perspective, MOENA combines sculpted volumes, balanced proportions and unexpected colour contrasts.

A distinctive new addition to the Sabrina Régé Turo AW26/27 collection.

Made in Italy.

#SabrinaRegeTuro  #sabrinarégéturoeyewear  #MadeInItaly #IndependentEyewear #OpticalIndustry
Materials become design.

Acetate is more than a material.
Its depth, transparency, texture and color can define the entire personality of a frame.

Selecting the right combinations is part of the creative process behind every collection we develop.

Where every frame begins.

#KeyOpticalEurope #AcetateEyewear #EyewearMaterials #EyewearDesign #OpticalIndustry